Reverse-Engineered Marketing & Copy Examples
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Print Ad

An advertisement published in a printed medium such as newspapers, magazines, newsletters, booklets, flyers, direct mail etc.

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Classic
Classic

Below are eleven newspaper advertisements for F...
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Fina “Pink Air” Campaign (1961-1963) by Howard Gossage

Fina “Pink Air” Campaign (1961-1963) by Howard Gossage

Industrial, Services

The two ads below are both selling different st...
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Anti-Wrinkle Cream Ads Using The Same “Reduce Up to 56%” Hook
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Anti-Wrinkle Cream Ads Using The Same “Reduce Up to 56%” Hook

Beauty

Classic

The two ads below come from a very successful c...
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Rainier Ale “Classical Sweatshirts” Ad Campaign by Howard Gossage
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Rainier Ale “Classical Sweatshirts” Ad Campaign by Howard Gossage

Fashion, Alcohol

Classic

The two ads below come from a successful campai...
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Rainier Ale “Coach Stahl” Ad Campaign by Howard Gossage
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Rainier Ale “Coach Stahl” Ad Campaign by Howard Gossage

Alcohol

Classic

The two ads below, created by David Ogilvy, are...
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Hathaway Shirt “Yale Story” Ad by David Ogilvy
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Hathaway Shirt “Yale Story” Ad by David Ogilvy

Fashion

Classic

When it comes to Ogilvy's Hathaway ads, the fir...
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Hathaway Shirt “Ellerton Jette” Ad by David Ogilvy
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Hathaway Shirt “Ellerton Jette” Ad by David Ogilvy

Fashion

What happens when big companies screw up? It's ...
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Compilation of Various Apology Ads
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Compilation of Various Apology Ads

Compilation

This apology ad campaign from Wells Fargo was i...
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Apology Ad Campaign from Wells Fargo
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Apology Ad Campaign from Wells Fargo

Financial

Towards the end of 2015, Chipotle had a major d...
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Apology Print Ad from Chipotle
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Apology Print Ad from Chipotle

Food/Cooking

This advertorial, written by Gary Halbert, is u...
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Million Dollar Smile Ad by Gary Halbert

Million Dollar Smile Ad by Gary Halbert

Dental

Control

Similar to the advice-column advertorials showc...
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“The Tooth Doctor” Advertorial Compilation
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“The Tooth Doctor” Advertorial Compilation

Dental

Control

Upon researching dental advertising, I certainl...
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“Dental News” Advertorial Compilation
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“Dental News” Advertorial Compilation

Dental

Control

Few businesses out there, especially local ones...
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“Calling All 3 Year Olds” Event Strategy for Dentists
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“Calling All 3 Year Olds” Event Strategy for Dentists

Dental

As a kid, I specifically remember my name being...
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“No Cavity Club” Marketing Strategy for Dentists
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“No Cavity Club” Marketing Strategy for Dentists

Dental

Control

The advertorials below are for an Illinois-base...
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“Teeth In A Day” Dentist Ad Compilation
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“Teeth In A Day” Dentist Ad Compilation

Dental

Classic

Of all the ads in Ogilvy's campaign for Rolls-R...
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“Should Every Corporation Buy Its President a Rolls-Royce?” Ad by David Ogilvy
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“Should Every Corporation Buy Its President a Rolls-Royce?” Ad by David Ogilvy

Automotive, Luxury

Classic

By far, this was the longest ad Ogilvy did for ...
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“What’s Under The Bonnet of a Rolls-Royce?” Ad by David Ogilvy

“What’s Under The Bonnet of a Rolls-Royce?” Ad by David Ogilvy

Automotive, Luxury

Classic

The two Rolls-Royce ads below have the same cop...
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“Worst-Kept Secret” Rolls-Royce Ad by David Ogilvy

“Worst-Kept Secret” Rolls-Royce Ad by David Ogilvy

Automotive, Luxury

Classic

This was a two page ad that ran in the New York...
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“A Guide to Rolls-Royce Comforts and Graces” Ad by David Ogilvy
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“A Guide to Rolls-Royce Comforts and Graces” Ad by David Ogilvy

Automotive, Luxury

Classic

...
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“$13,550” Rolls-Royce Ad by David Ogilvy
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“$13,550” Rolls-Royce Ad by David Ogilvy

Automotive, Luxury

Classic

...
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“Flick A Switch” Rolls-Royce Ad from David Ogilvy

“Flick A Switch” Rolls-Royce Ad from David Ogilvy

Automotive, Luxury

Classic

The perfect example of how to sell luxury goods...
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“Tremendous Trifles” Rolls-Royce Ad by David Ogilvy
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“Tremendous Trifles” Rolls-Royce Ad by David Ogilvy

Automotive, Luxury

Classic

At the time, Rolls...
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“No Chauffeur Required” Rolls-Royce Ad by David Ogilvy
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“No Chauffeur Required” Rolls-Royce Ad by David Ogilvy

Automotive, Luxury

Classic

These $1 trial subscription ads from Dow Theory...
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$1 Stock Advice Ads from Dow Theory Forecasts

$1 Stock Advice Ads from Dow Theory Forecasts

Financial

Classic

This $1 offer for educational sports cards come...
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$1 Monthly Trial Ads from Sportscaster Cards
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$1 Monthly Trial Ads from Sportscaster Cards

Collectibles

Classic

The compilation of ads below are for a speciali...
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$1 Book Offer Ads from Zane Grey Library
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$1 Book Offer Ads from Zane Grey Library

Collectibles, Entertainment

Classic

The compilation of ads below are for a speciali...
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$1 Book Offer Ads from Gardner Mystery Library
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$1 Book Offer Ads from Gardner Mystery Library

Entertainment

Classic

Standard & Poor’s, most known for their s...
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$1 Incentives from Standard & Poors
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$1 Incentives from Standard & Poors

Financial

Classic

The two ads below come from a fun little arts &...
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$1 Monthly Trial Ads from House of Miniatures
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$1 Monthly Trial Ads from House of Miniatures

Arts and Crafts, Do-It-Yourself, Collectibles

Classic

Below is a print ad from 1965 promoting a compe...
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$1 Offer Ad from Lay’s Potato Chips
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$1 Offer Ad from Lay’s Potato Chips

Food/Cooking

Classic

Back in the early 1900s, Liberty Mutual distinc...
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“Don’t Read This” Ad from Liberty Mutual
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“Don’t Read This” Ad from Liberty Mutual

Insurance

Classic

This ad for the magazine, Today's Woman, does a...
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Only Brides Are Invited Ad from Today’s Woman
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Only Brides Are Invited Ad from Today’s Woman

Weddings

Classic

I found this ad randomly and could only trace i...
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Risky Investment Ad from F.N. Clark
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Risky Investment Ad from F.N. Clark

Financial, Business Opportunity

Classic

A fantastic "fear of missing out" ad. They tap ...
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“Fear of Missing Out” Real Estate Ad from Parc Vendome
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“Fear of Missing Out” Real Estate Ad from Parc Vendome

Real Estate

Classic

Although the ad below only ran once for Rolls-R...
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“To The Man Who Is Afraid” Ad from Rolls Royce

“To The Man Who Is Afraid” Ad from Rolls Royce

Automotive

Classic

This ad, created by ad agency BBDO, is selling ...
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10,000 Families In Next 30 Days Ad by BBDO
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10,000 Families In Next 30 Days Ad by BBDO

Music

Classic

Back in the 70s, car buying wasn't about flashy...
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“Thinking About Buying” Campaign from Ford Motor Company
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“Thinking About Buying” Campaign from Ford Motor Company

Automotive

Classic

The Newspaper Institute of America was the pion...
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“Want to Write, But Can’t Get Started” Ad from Newspaper Institute of America
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“Want to Write, But Can’t Get Started” Ad from Newspaper Institute of America

Writing

Classic

Legendary ad man, John Caples, created the ads ...
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“Quit Work Someday” Ad by John Caples
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“Quit Work Someday” Ad by John Caples

Financial

Classic

The ads showcased below for Alexander Hamilton ...
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“Men Who Know It All” Ad by Bruce Barton (for Alexander Hamilton Institute)
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“Men Who Know It All” Ad by Bruce Barton (for Alexander Hamilton Institute)

Business Opportunity, Education

I noticed this ad running for several months in...
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Retirement Print Ad from AAG (American Advisors Group)
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Retirement Print Ad from AAG (American Advisors Group)

Real Estate

Classic

...
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“Calling Out Audience” Ads by Claude Hopkins

“Calling Out Audience” Ads by Claude Hopkins

Food/Cooking

Classic

...
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Over Thirty Ad by Eugene Schwartz

Over Thirty Ad by Eugene Schwartz

Fitness

Classic

This 1959 ad for the Dow Jones Instant News Ser...
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Last 5 Minutes Ad from Dow Jones
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Last 5 Minutes Ad from Dow Jones

Financial

Classic

These print ads from SteinRoe Funds, which ran ...
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“Could Have” Ad Campaign from SteinRoe Funds
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“Could Have” Ad Campaign from SteinRoe Funds

Financial

Classic

The ultimate "fear of missing out" ad from none...
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“Fear of Losing Out” Print Ad from Army

“Fear of Losing Out” Print Ad from Army

Military

Classic

These 70s "for hire" ads from McCulloch Propert...
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“Did You Miss” Hiring Ads from McCulloch Properties
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“Did You Miss” Hiring Ads from McCulloch Properties

Real Estate, Hiring

Classic

This 80s ad campaign from American Hawaii Cruis...
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“Miss Seeing Hawaii” Ad Campaign from American Hawaii Cruises
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“Miss Seeing Hawaii” Ad Campaign from American Hawaii Cruises

Travel

Classic

...
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New Miracle Diet Cures Arthritis Ad by Eugene Schwartz

New Miracle Diet Cures Arthritis Ad by Eugene Schwartz

Health & Wellness

Control

Next time someone says print ads are dead or th...
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Print (Magazine) Ads from Athena Phermomones
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Print (Magazine) Ads from Athena Phermomones

Dating/Relationships, Sex

Control

Why would the Amish, who are known for shunning...
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Amish-Built Fireplace Campaign from Heatsurge
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Amish-Built Fireplace Campaign from Heatsurge

Appliances

Classic

Below are ads from House of Miracles, promoting...
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Print Ad Compilation from House of Miracles
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Print Ad Compilation from House of Miracles

Spirituality, Religion, Compilation

Classic

...
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Sweden’s Miracle Formula Ad by Eugene Schwartz

Sweden’s Miracle Formula Ad by Eugene Schwartz

Beauty

Classic

...
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The British Miracle That Creates Super Plants by Eugene Schwartz

The British Miracle That Creates Super Plants by Eugene Schwartz

Gardening

Classic

...
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New Miracle Drug Ad by Eugene Schwartz

New Miracle Drug Ad by Eugene Schwartz

Beauty

Control

A very interesting ad compilation that is based...
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“Choose 7 Wishes” Compilation
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“Choose 7 Wishes” Compilation

Spirituality, Compilation

Control

When it comes to studying ads, do you ignore th...
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Rub The Buddha for Luck Ad Campaign
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Rub The Buddha for Luck Ad Campaign

Spirituality

Classic

This ad uses the classic rags to riches story a...
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21 Year Tested Formula Ad from Ben Suarez
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21 Year Tested Formula Ad from Ben Suarez

Business Opportunity

Classic

These ads from legendary advertiser, Green Tree...
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Secret of An Ohio Housewife Ads from Green Tree Press
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Secret of An Ohio Housewife Ads from Green Tree Press

Business Opportunity

Control

This lead generation ad from Gary Halbert has a...
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57 Year-Old Swimsuit Model Ad by Gary Halbert
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57 Year-Old Swimsuit Model Ad by Gary Halbert

Weight Loss

Control

This ad from fitness guru and well-respected in...
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76 Year-Old Man Ad by Matt Furey
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76 Year-Old Man Ad by Matt Furey

Health & Wellness

Classic

What's most interesting about this ad campaign ...
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Magic “Pledge To Secrecy” Ad from Tarbell System
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Magic “Pledge To Secrecy” Ad from Tarbell System

Do-It-Yourself, Entertainment

Classic

This "10 Year" Campaign from renowned distance ...
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Next 10 Years Campaign from LaSalle University
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Next 10 Years Campaign from LaSalle University

Education

Classic

According to an interesting article I came acro...
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50+ Year Running Print Ad from English Learning Publisher

50+ Year Running Print Ad from English Learning Publisher

Language

Classic

As humans, we hate feeling shame or embarrassme...
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Compilation of Ads Tapping Into Emotions of “Shame”
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Compilation of Ads Tapping Into Emotions of “Shame”

Compilation

Classic

This is a great example of selling a subscripti...
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Free Money Ad by Ralph Ginzburg

Free Money Ad by Ralph Ginzburg

Financial

Classic

This is an incredible example of a free offer ...
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Free Law Library Offer from La Salle Extension University
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Free Law Library Offer from La Salle Extension University

Law

Control

This piece written by John Carlton, has mailed ...
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Free Gun Ad by John Carlton

Free Gun Ad by John Carlton

Self Defense

Classic

This Ginzburg ad starts by invoking fear of not...
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Free Medical Advisor Ad by Ralph Ginzburg

Free Medical Advisor Ad by Ralph Ginzburg

Financial

Classic

Although this ad is similar to Ginzburg's "Free...
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Free Food Ad by Ralph Ginzburg

Free Food Ad by Ralph Ginzburg

Financial

Classic

Throughout the 60s, 70s & 80s, Playboy used...
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What Sort of Man Campaign from Playboy
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What Sort of Man Campaign from Playboy

Sex

Classic

In terms of a magazine selling branded products...
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Product Lines from Playboy
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Product Lines from Playboy

Sex

Classic

...
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Thought Leaders Ad Campaign from Apple
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Thought Leaders Ad Campaign from Apple

Tech

Classic

In the early 80s, Apple's advertising actually ...
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What Kind of Man Ad from Apple
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What Kind of Man Ad from Apple

Tech

Classic

A direct-response ad using Playboy's famous "Wh...
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Magazine Subscription Ad from Playboy
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Magazine Subscription Ad from Playboy

Sex

Classic

...
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Models Stay Young Ad by Eugene Schwartz

Models Stay Young Ad by Eugene Schwartz

Beauty

Classic

Usually when it comes to military recruitment, ...
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Qualification Ad from The Army
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Qualification Ad from The Army

Military

Classic

Max Sackheim was a creative thinker who invente...
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Book of The Month Club Ad from Max Sackheim
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Book of The Month Club Ad from Max Sackheim

Education, Entertainment

Classic

International Correspondence Schools were known...
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Are These Mistakes Holding You Back? from International Correspondence Schools
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Are These Mistakes Holding You Back? from International Correspondence Schools

Education

Classic

If this ad sounds familiar, it's because it's v...
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How To Avoid These Mistakes In English Ad
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How To Avoid These Mistakes In English Ad

Education, Language

Classic

These ads are a classic example of using "mista...
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5 Mistakes Palmolive Ad from Claude Hopkins
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5 Mistakes Palmolive Ad from Claude Hopkins

Self Care

Classic

The main reason I'm posting this is to demonstr...
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Don’t Make These Buying Mistakes from Indian Motorcycle
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Don’t Make These Buying Mistakes from Indian Motorcycle

Automotive

Classic

Out of all of the takeaway selling & "don't...
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Please Read, But Don’t Buy Ad from Ray Korte
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Please Read, But Don’t Buy Ad from Ray Korte

Automotive

Classic

This is an ad I found that ran in newspapers th...
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Don’t Buy This Washer Ad by Maytag
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Don’t Buy This Washer Ad by Maytag

Appliances

Classic

Some of our favorite examples to showcase on th...
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A Compilation of Don’t Buy Ads from The 1860-1880s
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A Compilation of Don’t Buy Ads from The 1860-1880s

Advertising

Classic

These ads have the same "It Still Works" concep...
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Zippo “It Still Works” Ad Compilation (1964) by Ogilvy & Mather
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Zippo “It Still Works” Ad Compilation (1964) by Ogilvy & Mather

Smoking

Classic

This was an incredible campaign created by Ogil...
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Zippo “It Still Works” Ad Compilation (1961) by Ogilvy & Mather
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Zippo “It Still Works” Ad Compilation (1961) by Ogilvy & Mather

Smoking

Classic

For those of you that didn't know, Napoleon Hil...
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The Law of Success Ad by Napoleon Hill
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The Law of Success Ad by Napoleon Hill

Self Improvement

Control

This control ad by famed copywriter & self-...
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15 Reasons Why Ad by Matt Furey
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15 Reasons Why Ad by Matt Furey

Self Defense

Classic

The "10 Day Test" was a very successful campaig...
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The “10 Day Test” by Claude Hopkins (for Pepsodent)
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The “10 Day Test” by Claude Hopkins (for Pepsodent)

Self Care

Classic

This ad is for the Sherwin Cody School of Engli...
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Is Your English A Handicap Test from Sherwin Cody
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Is Your English A Handicap Test from Sherwin Cody

Language

Classic

We found this one when doing research on David ...
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The DieHard Acid Test from Sears
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The DieHard Acid Test from Sears

Automotive

Classic

This is a great ad to ring in the New Year. Dal...
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When You Look back Ad by Dale Carnegie

When You Look back Ad by Dale Carnegie

Self Improvement

Control

This is the first of many self-defense ads we'l...
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Cage Fighter Ad by John Carlton

Cage Fighter Ad by John Carlton

Self Defense

Classic

Below is a Piece Arrow ad from 1933 that has an...
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Pierce Arrow Ad by BBDO (Swiped by David Ogilvy for his famous Rolls-Royce ad?)
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Pierce Arrow Ad by BBDO (Swiped by David Ogilvy for his famous Rolls-Royce ad?)

Automotive

Classic

This award-winning classic ad was the catalyst ...
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Imagine Harry & Me Ad from Harry & David
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Imagine Harry & Me Ad from Harry & David

Food/Cooking

Classic

If you don’t know who Dan Kennedy is, you’r...
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Magnetic Ad Compilation (Dan Kennedy Inspiration)

Magnetic Ad Compilation (Dan Kennedy Inspiration)

Self Improvement

Classic

Contrary to what many think, there were popular...
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Seduction Lead-Gen Ad from Ross Jeffries
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Seduction Lead-Gen Ad from Ross Jeffries

Dating/Relationships

Classic

If you're a Think & Grow Rich fan, you're g...
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Napoleon Hill Magazine Ads (Pre-Dating Think & Grow Rich)
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Napoleon Hill Magazine Ads (Pre-Dating Think & Grow Rich)

Self Improvement

Classic

If you thought this was an Ogilvy ad, think aga...
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60 Miles An Hour Land Rover Ad by Howard Gossage

60 Miles An Hour Land Rover Ad by Howard Gossage

Automotive

Classic

This ad, highly recommended by Gary Halbert, is...
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Burn Off Body Fat Hour-by-Hour Ad
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Burn Off Body Fat Hour-by-Hour Ad

Weight Loss

Classic

Below is one of the house ads from Lord & T...
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This Copy Costs $1000/Week Ad by Claude Hopkins

This Copy Costs $1000/Week Ad by Claude Hopkins

Copywriting, Advertising

Classic

This is one of the BluBlocker ads that helped J...
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Vision Break-through BluBlocker Ad by Joe Sugarman

Vision Break-through BluBlocker Ad by Joe Sugarman

Fashion

Classic

Many consider this ad's headline by Max Sackhei...
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Do You Make These Mistakes In English? by Max Sackheim
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Do You Make These Mistakes In English? by Max Sackheim

Language

Classic

The ad John Caples modeled after his famous "Th...
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They Grinned When The Waiter Spoke to Me by John Caples

They Grinned When The Waiter Spoke to Me by John Caples

Language

Classic

Quite possibly the most swiped advertisement ev...
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They Laughed When I Sat Down at The Piano by John Caples

They Laughed When I Sat Down at The Piano by John Caples

Music

Classic

...
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64 Toughest Interview Questions Ad by Gary Bencivenga

64 Toughest Interview Questions Ad by Gary Bencivenga

Jobs

Classic

This is one of several ads Bud Weckesser of Gre...
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Skinny Doctor Ad by Green Tree Press

Skinny Doctor Ad by Green Tree Press

Weight Loss

Classic

...
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Secret Trick Ad from Green Tree Press

Secret Trick Ad from Green Tree Press

Weight Loss

Classic

...
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Atlanta Housewife Ad by Green Tree Press

Atlanta Housewife Ad by Green Tree Press

Weight Loss

Classic

This is a print ad written by copywriting great...
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Ad Agency Guarantee Ad by Gary Bencivenga

Ad Agency Guarantee Ad by Gary Bencivenga

Advertising

Classic

Launching a book soon? Or perhaps you're writin...
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Shoestring Businesses Ad by Gary Bencivenga
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Shoestring Businesses Ad by Gary Bencivenga

Business Opportunity

Classic

...
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How to Launch Your Own Business Ad by Gary Bencivenga

How to Launch Your Own Business Ad by Gary Bencivenga

Business Opportunity

Classic

This great ad by Gary Bencivenga is a fantastic...
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Do You Make These Mistakes In Job Interviews by Gary Bencivenga
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Do You Make These Mistakes In Job Interviews by Gary Bencivenga

Jobs

Classic

...
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Millionaire Apprenticeship Program Ad by Gary Bencivenga

Millionaire Apprenticeship Program Ad by Gary Bencivenga

Business Opportunity

Classic

...
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Attractive Women in Miami Ad by Gary Halbert

Attractive Women in Miami Ad by Gary Halbert

Dating/Relationships

Classic

...
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The Amazing Black Jack Secret Ad by Gary Halbert

The Amazing Black Jack Secret Ad by Gary Halbert

Gambling

Classic

...
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Face-Lift-In-A-Jar Ad by Gary Halbert

Face-Lift-In-A-Jar Ad by Gary Halbert

Beauty

Classic

...
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Amazing Money Making Secrets Ad by Gary Halbert

Amazing Money Making Secrets Ad by Gary Halbert

Business Opportunity

Classic

...
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Key West College of Millionaires Ad by Gary Halbert

Key West College of Millionaires Ad by Gary Halbert

Business Opportunity, Seminar

Classic

Legendary ad man David Ogilvy ran through 18 co...
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“The Man In The Hathaway Shirt” Ad by David Ogilvy
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“The Man In The Hathaway Shirt” Ad by David Ogilvy

Fashion

Classic

Ogilvy references this ad in his book "Ogilvy o...
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Zippo Amazing Story Ad by David Ogilvy

Zippo Amazing Story Ad by David Ogilvy

Smoking

Classic

This is the 1st advertisement Ogilvy wrote as t...
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Guinness Guide to Oysters by David Ogilvy
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Guinness Guide to Oysters by David Ogilvy

Food/Cooking, Alcohol

Classic

A comedic, yet endearing ad from Ogilvy looking...
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Creative Job Posting by David Ogilvy

Creative Job Posting by David Ogilvy

Hiring

Classic

An excerpt about this ad from the book, The Kin...
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Dove “Darling” Ad by David Ogilvy
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Dove “Darling” Ad by David Ogilvy

Beauty

Classic

Ranked the greatest advertising campaign of the...
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Think Small Ad from Volkswagen

Think Small Ad from Volkswagen

Automotive

Classic

These are classic ads containing Avis' famous l...
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We Try Harder Ad from Avis

We Try Harder Ad from Avis

Automotive

Control

New York Sports Club or more broadly, the MySpo...
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Newsjacking from New York Sports Club

Newsjacking from New York Sports Club

Fitness

Classic

...
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Weight Loss Ad by Gary Halbert

Weight Loss Ad by Gary Halbert

Weight Loss

Classic

...
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American Rat Race Ad by Ben Suarez

American Rat Race Ad by Ben Suarez

Business Opportunity

Classic

...
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How I Raised Myself Letter by Victor Schwab

How I Raised Myself Letter by Victor Schwab

Self Improvement

Control

If I had to break this ad down into three parts...
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Magic Move Golf Ad by John Carlton
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Magic Move Golf Ad by John Carlton

Golf

Control

...
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55 Year-Old Golfer Ad by John Carlton

55 Year-Old Golfer Ad by John Carlton

Golf

Classic

...
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How Direct Response Advertising Ad by David Ogilvy

How Direct Response Advertising Ad by David Ogilvy

Info Marketing

Classic

...
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How to Sales Promo Ad by David Ogilvy

How to Sales Promo Ad by David Ogilvy

Info Marketing

Classic

...
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Confessions of an Advertising Man Ad by David Ogilvy

Confessions of an Advertising Man Ad by David Ogilvy

Info Marketing

Classic

...
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How Should You Spend Ad by David Ogilvy

How Should You Spend Ad by David Ogilvy

Info Marketing

Classic

...
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How to Advertise Travel Ad by David Ogilvy

How to Advertise Travel Ad by David Ogilvy

Info Marketing

Classic

...
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How to Create Industrial Advertising Ad by David Ogilvy

How to Create Industrial Advertising Ad by David Ogilvy

Info Marketing

Classic

...
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How to Financial Advertising Ad by David Ogilvy

How to Financial Advertising Ad by David Ogilvy

Info Marketing

Classic

...
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How to Make Successful Commercials Ad by David Ogilvy

How to Make Successful Commercials Ad by David Ogilvy

Info Marketing

Classic

...
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How to Run an Ad Agency Ad by David Ogilvy

How to Run an Ad Agency Ad by David Ogilvy

Info Marketing

Classic

...
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Half a Mill Ad by Eugene Schwartz

Half a Mill Ad by Eugene Schwartz

Business Opportunity

Classic

This advertisement, written by advertising lege...
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How To Win Friends & Influence People (Dale Carnegie) by Victor Schwab

How To Win Friends & Influence People (Dale Carnegie) by Victor Schwab

Self Improvement

Classic

The longest running & most successful Rolls...
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“At 60 Miles An Hour” Rolls-Royce Ad by David Ogilvy
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“At 60 Miles An Hour” Rolls-Royce Ad by David Ogilvy

Automotive, Luxury

Classic

Originally written in 1979, this promotion ran ...
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Burn Disease Ad (20-Year Control) by Eugene Schwartz

Burn Disease Ad (20-Year Control) by Eugene Schwartz

Health & Wellness

Classic

...
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Berry Trim Ad by Gary Halbert

Berry Trim Ad by Gary Halbert

Weight Loss

Classic

...
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China Health Secret Ad by Gary Halbert

China Health Secret Ad by Gary Halbert

Health & Wellness

Classic

...
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Government Owes You Ad by Gary Halbert

Government Owes You Ad by Gary Halbert

Government

Classic

...
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Beverly Hills Formula Ad by Gary Halbert

Beverly Hills Formula Ad by Gary Halbert

Beauty

Classic

This 1995 ad by famed copywriter Gary Halbert ...
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Better Sex Ad by Gary Halbert

Better Sex Ad by Gary Halbert

Sex

Classic

This famous advertisement was written by Louis ...
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About This Stock And Bond Business Ad by Louis Engel

About This Stock And Bond Business Ad by Louis Engel

Financial

Classic

...
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Amazing Diet Secrets Ad from Gary Halbert

Amazing Diet Secrets Ad from Gary Halbert

Fitness, Nutriton, Health & Wellness

Classic

...
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Box-Tops Into Gold Ad by Gary Halbert

Box-Tops Into Gold Ad by Gary Halbert

Business Opportunity

Classic

...
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Chef’s Secret Ad by Mel Martin

Chef’s Secret Ad by Mel Martin

Food/Cooking

Classic

...
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Food is Your Best Medicine Ad by Eugene Schwartz

Food is Your Best Medicine Ad by Eugene Schwartz

Nutriton, Health & Wellness

Classic

Many feel this is the best ad Ogilvy ever wrote...
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How to Create Advertising That Sells Ad by David Ogilvy

How to Create Advertising That Sells Ad by David Ogilvy

Info Marketing

Classic

...
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How to Launch New Products Ad by David Ogilvy

How to Launch New Products Ad by David Ogilvy

Info Marketing

Classic

...
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Lazy Man’s Way to Riches Ad by Joe Karbo

Lazy Man’s Way to Riches Ad by Joe Karbo

Business Opportunity

Classic

These two ads were run multiple times by Gary H...
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Lead Gen Ad by Gary Halbert
Swipe Study

Lead Gen Ad by Gary Halbert

Info Marketing

Classic

The hook for this ad is the revealing of a cred...
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Make Money With Your Credit Cards Ad by Gary Halbert
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Make Money With Your Credit Cards Ad by Gary Halbert

Business Opportunity

Classic

...
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How To Keep Your Money from Being Murdered! Ad by Gary Halbert

How To Keep Your Money from Being Murdered! Ad by Gary Halbert

Financial, Business Opportunity, Info Marketing

Classic

...
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Social Security Ad by Gary Halbert

Social Security Ad by Gary Halbert

Financial

Classic

This 1924 ad was the first big win for agency Y...
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Why Men Crack Ad by Young & Rubicam

Why Men Crack Ad by Young & Rubicam

Food/Cooking

Classic

...
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Schlitz Beer Ads by Claude Hopkins

Schlitz Beer Ads by Claude Hopkins

Alcohol

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