The two ads below are both selling different stem-cell-based anti-wrinkle creams. The first ad, from 2011, ran in newspapers for approximately four months &...View More
the second ad ran for several months in various print mediums from 2013-2014. Each ad is from a different company. The reason why I included them together is because I noticed the second ad from 2013-2014 swiped a lot of key elements from the 2011 ad. The biggest commonality being the clinical findings that they used. Both headlines cite the potential 56% reduction in wrinkles from using the cream amongst other statistics. They also use the same exact offer (a free 30-day trial) & have other commonalities, like the similar before & after photos, as I point out in the annotations.
