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Email

Emails are very measurable, flexible & easy to test which makes it an intelligent channel for marketing. The problem with email is the amount of noise and clutter taking place in everyone’s inbox. To grab attention, you must write good email copy and know your audience so they continue to open your emails.

26Swipes

This email promotion from Daily Reckoning, a su...
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“Send Me Your Address” Email Hook from Daily Reckoning (Agora)
Control

Showcased below is a compilation of emails pro...
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“Free Book” Email Campaign from Early To Rise (Agora)
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“Free Book” Email Campaign from Early To Rise (Agora)

Food/Cooking, Health & Wellness

The two identical emails below, promoting a "fr...
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“Shipping Address” Email Hook from Survival Life & Pioneer Settler (Ryan Deiss)

The two emails below, promoting a $199.95 air r...
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“Ready To Ship” Email Hook from Survival Life & Pioneer Settler (Ryan Deiss)
Control

The two identical emails below, promoting a "fr...
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“Order Update” Email Hook from Survival Life & Absolute Rights (Ryan Deiss)

Showcased below is an email follow-up sequence ...
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Follow-up Sequence for Free Book Offer from Frank Kern

This mass email campaign from multi-million dol...
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Free Book Email Campaign from Nutrition & Healing (Agora)

American culture is heavily influenced by celeb...
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Celebrity Emails from Hillary Clinton

These email excerpts (& full email example)...
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“Did You See This?” Emails from Palm Beach Letter
Control

Each week, Early to Rise, an Agora Inc. company...
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“Did You Miss This” Email from Early To Rise (Agora)
Control

The emails below were sent by distinguished mar...
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Trial Email Pitch from Digital Marketer (Ryan Deiss)
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Trial Email Pitch from Digital Marketer (Ryan Deiss)

Online Business, Marketing

Below is a compilation of emails from Ryan Deis...
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“Did You Miss” Emails from Ryan Deiss
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“Did You Miss” Emails from Ryan Deiss

Online Business, Marketing

This has been mailed as recently as last week &...
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“Missed Your Chance” Campaign from Motley Fool

Product demonstration is one of the most powerf...
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Using Animated GIFS for Demonstration (Compilation)

This is a clever, catchy email that focuses on ...
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Action-Driven Email from Hillary Clinton

If you haven't been paying attention to the U.S...
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Framing In Emails from Hillary Clinton
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Framing In Emails from Hillary Clinton

Politics, Fundraising

This email & webinar sign-up from Andy Jenk...
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“Death of” Campaign from Webinar Jam
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“Death of” Campaign from Webinar Jam

Online Business, Marketing

Control

This Swipe Study is particularly powerful becau...
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“Is Dead/Death of” Copy Strategy from Ryan Deiss
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“Is Dead/Death of” Copy Strategy from Ryan Deiss

Online Business, Marketing

I'm sharing this example with you particularly ...
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Personalized Image Tactic from Frank Kern

Every Hear This Before, “Ehh, I’m Sure Youâ...
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Takeaway Selling Email from Motley Fool

Big-time marketer Dan Kennedy is known for inco...
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Takeaway Selling Email from Dan Kennedy
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Takeaway Selling Email from Dan Kennedy

Online Business, Marketing

In this example, Frank created a follow up sequ...
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Follow-up Email Sequence from Frank Kern
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Follow-up Email Sequence from Frank Kern

Info Marketing, Marketing

This follow-up sequence is an example of more d...
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Follow-Up Email Sequence from Dan Kennedy
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Follow-Up Email Sequence from Dan Kennedy

Marketing, Info Marketing

There's a reason why top marketers use this tes...
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“Take This Test” Emails from Eben Pagan, John Reese & Ryan Deiss
Control

CDBaby's email has become something of a legend...
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Thank You Email from CD Baby

I love this case study as it's an example of te...
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$2.54 Million Fundraising Email from Obama

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