15 Reasons Why Ad by Matt Furey

swiped by Mike Schauer ran 2001-2004 1

This control ad by famed copywriter & self-defense expert, Matt Furey, uses a combination of two well-known copywriting tactics. One is simply testing a numbered-list...View More

15 Reasons Why Ad by Matt Furey

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Mike Schauer

Mike Schaueris the founder of Swiped.co and the main analyst in the swipes section. After intently studying & building conversion-focused websites for 6+ years, he started Swiped to help others master marketing & copywriting through the analysis of great examples!

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