Reverse-Engineered Marketing & Copy Examples

Claude Hopkins

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“Calling Out Audience” Ads by Claude Hopkins

“Calling Out Audience” Ads by Claude Hopkins

Food/Cooking

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Classic

These ads are a classic example of using "mista...
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5 Mistakes Palmolive Ad from Claude Hopkins

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5 Mistakes Palmolive Ad from Claude Hopkins

Self Care

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Classic

The "10 Day Test" was a very successful campaig...
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The “10 Day Test” by Claude Hopkins (for Pepsodent)

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The “10 Day Test” by Claude Hopkins (for Pepsodent)

Self Care

Classic

Classic

Below is one of the house ads from Lord & T...
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This Copy Costs $1000/Week Ad by Claude Hopkins

This Copy Costs $1000/Week Ad by Claude Hopkins

Copywriting, Advertising

Classic

Classic

Schlitz Beer Ads by Claude Hopkins

Schlitz Beer Ads by Claude Hopkins

Alcohol

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