As much as I think Jason Fladlien is a fantastic content creator & entrepreneur, the main reason I'm sharing this sales page is because it was written like...View More
a testimonial by someone who works for him, which I think is a very solid sales strategy. Talking up yourself, no matter how good you are, will only take you so far, but when someone else (who's reputable) gives you their backing, it's far more powerful. In this case, his copywriter discusses how he got to witness Jason's productivity skills first hand & was blown away. Not only will prospects look at this endorsement as convincing for Jason's productivity product (if they trust Jason, that trust will be carried over to his copywriter), they'll also be pulled in by the idea that these "secrets" are only accessed by those close to him which elicits a sense of scarcity. Overall, the testimonial approach & scarcity-infused storytelling make this pitch very interesting.
