"Here Are Some of The Secrets You'll Learn Inside My Informative Book"
Here it is! The original sales letter for Double Your Dating, the book that set the dating industry on fire, changed the lives of millions of men & showed...View More
others the massive opportunity that is, selling information products online. Eben Pagan (pen name David DeAngelo) first released the book in 2001 after building a loyal following on dating forums. With the exception of Ross Jeffries, he was the first of his kind to put out valuable information products in the dating niche & quickly positioned himself as the go-to resource. His brand name & pen name were strategically made to be catchy (all starting with the word D) & he was a defining example of how to write compelling sales letters and make a killing on back-end sales (he sold about 20 higher-priced products). His dating empire reportedly pulled in a good $20 million per year, although he sold it recently to focus on his business-growth products.
Dissect this sales letter & you'll see why it did so amazingly well. He mentions how you're about to learn the secrets, but the sales letter is full of bullet points that only tease the reader with benefits the "secrets" will give them. Putting the page numbers next to each point shows just how value-packed the book is. Another element he really nailed were his use of bonuses. All the extra eBooks & free interviews make it a completely irresistible offer. He then mentions how just getting one good date would be worth the price & makes it even more enticing with a free 7-day trial (credit card must be included). This is an internet CLASSIC.