The Classics

Classic print ads from some of the greatest copywriters of our time (pre-dating the internet).

153swipes

Classic

There's no better place to use a big, flashy, o...
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Incredible Free Offer from Bob Stupak’s Vegas World
Classic

International Correspondence Schools were known...
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Are These Mistakes Holding You Back? from International Correspondence Schools
Classic

If this ad sounds familiar, it's because it's v...
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How To Avoid These Mistakes In English Ad
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How To Avoid These Mistakes In English Ad

Education, Language

Classic

These ads are a classic example of using "mista...
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5 Mistakes Palmolive Ad from Claude Hopkins
Classic

The main reason I'm posting this is to demonstr...
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Don’t Make These Buying Mistakes from Indian Motorcycle
Classic

Out of all of the takeaway selling & "don't...
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Please Read, But Don’t Buy Ad from Ray Korte
Classic

This is an ad I found that ran in newspapers th...
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Don’t Buy This Washer Ad by Maytag
Classic

Some of our favorite examples to showcase on th...
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A Compilation of Don’t Buy Ads from The 1860-1880s
Classic

These ads have the same "It Still Works" concep...
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Zippo “It Still Works” Ad Compilation (1964) by Ogilvy & Mather
Classic

This was an incredible campaign created by Ogil...
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Zippo “It Still Works” Ad Compilation (1961) by Ogilvy & Mather
Classic

For those of you that didn't know, Napoleon Hil...
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The Law of Success Ad by Napoleon Hill
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The Law of Success Ad by Napoleon Hill

Self Improvement

Classic

The "10 Day Test" was a very successful campaig...
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The “10 Day Test” by Claude Hopkins (for Pepsodent)
Classic

This ad is for the Sherwin Cody School of Engli...
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Is Your English A Handicap Test from Sherwin Cody
Classic

We found this ad mentioned in John Caples' clas...
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The Fingernail Test Ad by John Caples
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The Fingernail Test Ad by John Caples

Self Care, Hair Loss

Classic

We found this one when doing research on David ...
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The DieHard Acid Test from Sears
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The DieHard Acid Test from Sears

Automotive

Classic

An very entertaining & famous direct mail l...
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The Granada Letter by Thompson Cigars

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