Zippo “It Still Works” Ad Compilation (1961) by Ogilvy & Mather

Smoking David Ogilvy

swiped by Mike Schauer

This was an incredible campaign created by Ogilvy & Mather that does a fantastic job of combining the power of storytelling & a great guarantee. They...View More

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Mike Schaueris the founder of Swiped.co and the main analyst in the swipes section. After intently studying & building conversion-focused websites for 6+ years, he started Swiped to help others master marketing & copywriting through the analysis of great examples!

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Zippo “It Still Works” Ad Compilation (1961) by Ogilvy & Mather

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