“This Is Gonna Sound Crazy, But…” Youtube Ad (Free Workshop → $1997 Offer) from Fiction Products Academy

Video Script Copy Structure

Introduce a Counter-Intuitive Approach

• Challenge Common Beliefs: The copy begins by presenting a counter-intuitive method or strategy related to the industry in question.
  • e.g. "Okay, this is gonna sound a little nuts, but the fastest and easiest way to make passive online income on Amazon is to never sell physical products."
• Use Personal Testimony for Credibility: The main speaker and their associates testify their success with this unique approach, reinforcing its validity.
  • e.g. "I never have, and Amazon's consistently paid me 20k a month. My business partner Roy never has, and he's done even better."
• Elaborate on the Novel Approach: Describe the method or product, highlighting its departure from traditional methods.
  • e.g. "You see, on this new platform, everything is 100% digital. The products you sell, they live on your computer or your laptop."

Introduce The Speaker & Emphasize Market Potential

• Introduce The Speaker and Validate Credibility: The main speaker identifies themselves and underscores the importance of the market or platform they discuss.
  • e.g. "Hi, I'm Karla Marie, and Amazon is the biggest online company out there."
• Highlight The Vast Opportunity: Stress the platform's or method's potential by citing user or customer numbers.
  • e.g. "So, you don't need to search for new customers; Amazon has already found them for you. With over 190 million, they've established a colossal 30 billion dollar market..."
• Showcase a Success Story: Share a transformational story to exhibit real-world results.
  • e.g. "Take Jane for example. She's a hard-working single mom who used to struggle on food stamps, but she stunned everyone she knows by earning seven figures with this."

Discuss The Method & Offer Training

• Demonstrate a Track Record: Share past successes to validate the method's efficacy.
  • e.g. "Roy and I coached 18 students past the million-dollar mark..."
• Promote a Learning Opportunity: Motivate the audience to delve deeper into the method via an educational event or content.
  • e.g. "We're hosting a 100% free workshop you can register for right now."
• Compare to Traditional Methods: Reinforce the approach's uniqueness by contrasting it against more standard methods.
  • e.g. "Before committing to another type of business that might demand more resources and effort, discover why this method is the quickest route to a genuine hands-free passive income online."

Offer More Value & Urge Immediate Action

• Present Value Proposition & Incentives: Include extra bonuses or rewards for those attending the event or using the method.
  • e.g. "Click on this link and attend our training now, and receive three bonuses we've never given away for free before..."
• Create a Sense of Urgency: Stress the exclusivity of the method or opportunity to encourage quick action.
  • e.g. "This method thrives because few people know about it. So, seize this chance to start at the ground level of this brand-new platform."
• Make a Final Call to Engage: Repeat the urgency to take action without delay.
  • e.g. "Act now while opportunities remain. Don't hesitate. Secure your free bonuses, click this link, attend the workshop, and we'll meet you there."