Could You Handle This Woman Ad from John Alanis

"Could You Handle a Woman This HOT?"

This is a great example of hooking someone in with an attractive or shocking image & pairing it with a related question that pique your interest. The combination...View More creates a great deal of curiosity when done correctly. The copy that follows tears into the prospect's pain points & then offers them hope. The image more easily gets the prospect to imagine the potentially amazing result & tap into that feeling.