Home Try-On Offer from WarbyParker

swiped by Swipe-Worthy in March 2015

Warby Parker is absolutely killing it right now with this incredibly smart way of buying glasses. Their irresistible offer is that you pick out 5 pairs you're...View More

Home Try-On Offer from WarbyParker

Key Takeaways

  • Notice how Warby Parker used the number 5 twice. "5 Pairs & 5 Days". It makes the offer very easy to remember.
  • How can you make your customer's buying experience better? Perhaps, you can include a phone number by your call-to-action like Warby's does. This would especially be helpful when selling higher-priced products that involve a bigger commitment.

Analyst Spotlight

Swipe-Worthy

Mike Schaueris the founder of Swiped.co and the main analyst in the swipes section. After intently studying & building conversion-focused websites for 6+ years, he started Swiped to help others master marketing & copywriting through the analysis of great examples!

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