They Grinned When The Waiter Spoke to Me by John Caples

swiped by Mike Schauer ran 1927

"They grinned when the waiter spoke to me in French - but their laughter changed to amazement at my reply."

The ad John Caples modeled after his famous "They Laughed When I Sat Down At The Piano - But When I Started To Play!" ad. It uses the same formula which consisted...View More

They grinned when the waiter spoke to me in French - but their laughter changed to amazement at my reply.

Analyst Spotlight

Mike Schauer

Mike Schaueris the founder of Swiped.co and the main analyst in the swipes section. After intently studying & building conversion-focused websites for 6+ years, he started Swiped to help others master marketing & copywriting through the analysis of great examples!

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