Postcard Promotion from Munchery

swiped by Swipe-Worthy in May 2016 from munchery.com

This postcard promotion comes from Munchery, a growing meal delivery service where in-house chefs create dishes that get delivered right to your door, ready...View More

Postcard Promotion from Munchery

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Mike Schaueris the founder of Swiped.co and the main analyst in the swipes section. After intently studying & building conversion-focused websites for 6+ years, he started Swiped to help others master marketing & copywriting through the analysis of great examples!

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8 Annotations
Annotations
May 19, 2016

This is kind of a summary mixing in affordability & tying back to the idea from point 1 that the chefs are from the company & they handle everything.

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Swipe-Worthy The Founder
May 19, 2016

Emphasizing ease, convenience & reliability.

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Swipe-Worthy The Founder
May 19, 2016

They make each word count -- delicious, quality & in-house are all characteristics we enjoy in any food-related business.

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Swipe-Worthy The Founder
May 19, 2016

The playful cartoons create a friendly vibe that make you feel like you're dealing with a fun & thoughtful company.

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Swipe-Worthy The Founder
May 19, 2016

The yellow background & top positioning grabs your attention.

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Swipe-Worthy The Founder
May 19, 2016

Putting an expiration on the deal to encourage urgent action.

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Swipe-Worthy The Founder
May 19, 2016

There is a call-to-action on each side of the postcard. This one is more general than the other side which includes a promo code.

Swipe-Worthy
Swipe-Worthy The Founder
May 19, 2016

Simple & instantly understandable. Then allowing the mouthwatering photos to do most of the selling.

Swipe-Worthy
Swipe-Worthy The Founder

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