The Classics

Classic print ads from some of the greatest copywriters of our time (pre-dating the internet).

153swipes

Classic

Below are eleven newspaper advertisements for F...
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Fina “Pink Air” Campaign (1961-1963) by Howard Gossage
Classic

A very successful 4-page sales letter for Board...
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“Read 300 Business Magazines In 30 Minutes” Sales Letter by Eugene Schwartz (for Boardroom)
Classic

The two ads below come from a very successful c...
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Rainier Ale “Classical Sweatshirts” Ad Campaign by Howard Gossage
Classic

The two ads below come from a successful campai...
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Rainier Ale “Coach Stahl” Ad Campaign by Howard Gossage
Classic

The two ads below, created by David Ogilvy, are...
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Hathaway Shirt “Yale Story” Ad by David Ogilvy
Classic

When it comes to Ogilvy's Hathaway ads, the fir...
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Hathaway Shirt “Ellerton Jette” Ad by David Ogilvy
Classic

Of all the ads in Ogilvy's campaign for Rolls-R...
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“Should Every Corporation Buy Its President a Rolls-Royce?” Ad by David Ogilvy
Classic

By far, this was the longest ad Ogilvy did for ...
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“What’s Under The Bonnet of a Rolls-Royce?” Ad by David Ogilvy
Classic

The two Rolls-Royce ads below have the same cop...
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“Worst-Kept Secret” Rolls-Royce Ad by David Ogilvy
Classic

This was a two page ad that ran in the New York...
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“A Guide to Rolls-Royce Comforts and Graces” Ad by David Ogilvy
Classic
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“$13,550” Rolls-Royce Ad by David Ogilvy

Automotive, Luxury

Classic

The perfect example of how to sell luxury goods...
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“Tremendous Trifles” Rolls-Royce Ad by David Ogilvy
Classic

At the time, Rolls...
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“No Chauffeur Required” Rolls-Royce Ad by David Ogilvy
Classic

These $1 trial subscription ads from Dow Theory...
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$1 Stock Advice Ads from Dow Theory Forecasts
Classic

This $1 offer for educational sports cards come...
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$1 Monthly Trial Ads from Sportscaster Cards

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